About Us
The best technology is the kind you never think about. Our job is to understand how you live, then build it so quietly into your home that everything simply works, and nothing gets in the way. We bring the skill. You get back your time, your comfort, and your home
We Are All About You
We are passionate technologists, but our focus is:
Simplicity
Reliability
Client experience
Meet our Leadership Team
Brad Smith
President & CEO
Dan Abramson
Chief Experience Officer
Mark Rosa
Chief Operations Officer
Luis Antonini
Chief Technology Officer
Years in Business
Company History
Collaboration is at the heart of everything we do.
Architectural Electronics, dba SimpleHome, a pioneer in smart home technology, proudly celebrates more than 53 years of innovation, reliability, and commitment to the luxury design community.
Founded in 1973, SimpleHome quickly became a leader in the luxury home electronics industry, providing high-quality alarm systems at a time when most were unreliable. By the mid-1980s, the company had evolved alongside technological advancements, offering a full range of home electronics to the luxury residential market, as well as specialized technology solutions for restaurants and corporate boardrooms.
At SimpleHome, the mission is clear: to create living spaces that are functional, beautiful, and simple. From basic WiFi speakers, thermostats, and security cameras to advanced technologies such as circadian lighting, Lutron motorized shades, and air and water monitoring systems, SimpleHome remains dedicated to enhancing the quality of life for its customers through innovative smart home solutions.
"We've spent 53 years understanding what people need and how to make it hassle-free. Our focus has always been on reliability and ease of use," says Brad Smith, Chief Performance Officer and Principal. "At SimpleHome, we are truly committed to keeping it simple and reliable while still providing the fun and luxury you expect in a quality home.”
53+
Years of Excellence
Founded in 1971
Before the "Smart Home" existed, we were engineering the foundations of home integration. What began as a boutique electronics firm has evolved into a global leader in residential technology.
More than 53 years of Innovation
From the first analog multi-room audio systems to today’s AI-driven climate and security ecosystems, our DNA is built on being first to market with reliable, high-end solutions.